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📒Raving Fans ✍ Kenneth H. Blanchard
📝Raving Fans Book Synopsis : A guide to providing a successful customer service, written in the style of a parable, including advice on how to define a vision, learn what a customer really wants and institute effective systems to achieve excellent bottom line results.
✍Author : Walter L Smith III
♛Publisher : WS-3 Enterprises
♣Release Date : 2016-04-22
✿Pages : 73
♠ISBN : 9781945172915
♬Available Language : English, Spanish, And French
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📝The Success Guide For Developing Customers For Life Tools and Strategies For Effectively Doing Business In the Changing Marketplace Book Synopsis : There are many experiences and people that have contributed to the publishing of this timely manuscript. My own fickle attitude about “good customer service” has consumed my focus, whether I’m shopping for groceries, or making a large purchase; I can’t help myself — I’m a stickler for an approachable, distinguishable and knowledgable customer service professional!” If You are going to be competitive in a changing and volatile marketplace, the ONLY WAY to guarantee "customer loyalty" and long-term stability is to "Develop Customers For Life"!
📒Driving Loyalty ✍ Kirk Kazanjian
📝Driving Loyalty Book Synopsis : Drawing from the experience of Enterprise, the global car rental powerhouse, a management expert shows business leaders how to build an army of loyal customers and devoted employees to thrive in today's competitive world.
📒Making Rain With Events ✍ Scott Ingram
📝Making Rain with Events Book Synopsis : ""Every marketing executive who invests in events as part of their marketing mix should do themselves a favor and read this book."" -Joe Pulizzi, Founder of the Content Marketing Institute, and Host of Content Marketing World Scott Ingram has brought together some of the top ideas, and best practices from a team of modern marketing experts. Learn how to create an integrated event marketing strategy where the results look like 1+1+1=10 Peter Micciche, Certain Adding the final link in your integrated marketing chain Allison Saget, Author of The Event Marketing Handbook Get beyond event logistics and get revenue results Matt Heinz, Heinz Marketing Connect your content marketing and event marketing strategies Thom Singer, The Conference Catalyst Set the tone for connecting Mark Organ, Influitive Mobilize your advocates Tim Hayden, TTH Strategy Leverage events as "mobile moments" Frannie Danzinger, Bizo Get more value from sponsors, and win when you're the sponsor Shawn Lacagnina, Skyline Maximize your trade show investments Anita Covelli (Wehnert), ReadyTalk Incorporate webinars into your event marketing mix Brian Kardon, Lattice Engines Improve event results with predictive marketing Debbie Qaqish, The Pedowitz Group Understand your event marketing maturity and how to get to the next level
📒Gung Ho ✍ Kenneth H. Blanchard
📝Gung Ho Book Synopsis : Step-by-step guide for uninspired employees, motivation and performance.
📒Creating Raving Fans ✍ Kenneth H. Blanchard
📝Creating Raving Fans Book Synopsis :
📒Turning Customers Into Advocates ✍ Amanda Stevens
📝Turning Customers Into Advocates Book Synopsis : This book reveals the ten proven principles you can use to make immediate and impactful improvements to your customer experience, regardless of your product, service, industry and size. You'll learn how to tap the greatest asset sitting dormant in your business right now - your existing customer base. With powerful real-life examples and ideas you can get started on straight away, this book will get you excited about creating memorable experiences for your customers that get them raving about your brand and delivering you a steady stream of new customers.
📒Promoting Your Podcast ✍ Jason Van Orden
📝Promoting Your Podcast Book Synopsis : This essential guide, based on the author's extensive experience in Internet marketing and podcasting, outlines proven strategies for driving traffic to a podcast Web site and turning one-time visitors into long-term subscribers. The book covers pertinent topics such as how to get the best results from podcast directories; choosing an eye-catching title; writing an effective description; and much more.
📒Featured Book Review ✍ Chris Lauer
📝Featured Book Review Book Synopsis :
📒Salon Success Secrets Volume 1 ✍ Grace Vassallo
📝Salon Success Secrets Volume 1 Book Synopsis : Salon Success Secrets Volume 1 - How to Create Raving Fans delivers a tried and tested system for understanding your clients needs and helping you to turn your clients into loyal, raving fans.Discover the 7 Secrets that will help you retain new clients, keep existing clients happy and help them refer business to you so you can generate more revenue and live life on your terms.
📒Ask ✍ Ryan Levesque
📝Ask Book Synopsis : THE MIND-READING SYSTEM THAT IS REVOLUTIONIZING ONLINE BUSINESS Do you know how to find out what people"really"want to buy? (Not what you"think"they want, not what they"say"they want, but what they"really"want?) The"secret"is"asking"the right questions and the right questions are"not"what you might expect. "" "Ask"is based on the compelling premise that you should NEVER have to guess what your prospects and customers are thinking.The"Ask Formula"revealed in this book has been used to help build multi-million dollar businesses in 23 different industries, generating over $100 million dollars in sales in the process. You ll discover why the"Ask Formula"is arguably THE most powerful way to discover EXACTLY what people want to buy and how to give it to them and in a way that makes people fall in love with you and your company. In this tell-all book, expert online marketer Ryan Levesque (featured in CNBC, Yahoo Finance, "The Miami Herald," "The San Francisco Chronicle," "Mass Market Retailer," "Bloomberg Businessweek"and more) turns everything you know about customer surveys on its head. You ll discover how Ryan Levesque developedhis proven system for creating survey-based, customized sales funnels. And you ll also learn how YOU can implement the same system in your own business no matter your market. The"Ask Formula"blueprint is laid out in clear and detailed steps for anyone to use and adapt. Whether you re an aspiring Internet entrepreneur, advanced online marketer, or established business owner, this book will both"inspire"you and"show"you how to skyrocket your online income while creating a mass of raving fans in the process simply by asking the"right""questions"in a surprisingly different way. For people looking to scale up their business, "Ask"will utterly transform how you think about consumer behavior and selling online. For example, you ll learn: How to increase your income by 36% by asking potential customers this slightly unusual 4 word question. Why most businesses are doing surveys all wrong (and the one question you should NEVER be asking your prospects) And much, much more "
📒Legendary Service The Key Is To Care ✍ Ken Blanchard
📝Legendary Service The Key is to Care Book Synopsis : Take Care of Your Customers--or Someone Else Will! Legendary Service Great customer service is a concept organizations love to be known for. Yet most people consider the service they receive to be average, at best. Successful companies make the connection between legendary customer service and a thriving business--they recognize that the way employees treat customers is directly related to the way managers treat employees. Kelsey Young is an optimistic but disillusioned sales associate working her way through college. Her world opens up when one of her professors challenges her to create a culture of service at her workplace by putting the five components of Legendary Service into practice. Although Ferguson's, the store where Kelsey works, certainly isn't known for service excellence, Kelsey believes she can make a positive difference. She quickly learns that culture change isn't easy--and that her role as a frontline employee is more significant than she ever could have imagined. In characteristic Blanchard style, Legendary Service: The Key Is to Care is a quick and entertaining read for people at all organizational levels in every industry. When applied, its lessons will have a profound impact on the service experience your customers will receive. Whether a CEO or a part-time employee, every person can make a difference--and customer service is everyone's job. PRAISE FOR LEGENDARY SERVICE: "Read this book and establish a service culture in your organization." -- Horst Schulze, Chairman/CEO, Capella Hotel Group "Legendary Service has great learnings for people at all organizational levels: for executives and managers, the value of a service culture; and for frontline staff, the reality that they are the face of the company and can make a difference. Legendary service--it's everyone, always." -- Mark King, CEO and President, TaylorMade Golf "Everything I know about service I learned from my career at Hilton Hotels, Marriott International, The Walt Disney Company, and Ken Blanchard. The One Minute Manager dramatically changed my thinking 32 years ago. Legendary Service will teach the next generation how to deliver sensational service. Buy it, study it, implement it." -- Lee Cockerell, Executive Vice President, Walt Disney World (Retired & Inspired), and author of Creating Magic and The Customer Rules "Kathy Cuff and Vicki Halsey have created a fantastic customer service model called ICARE. When you add their voices to that of the master storyteller Ken Blanchard, you have a masterpiece entitled Legendary Service. It is a must-read for everyone who, like me, has a passion for service." -- Colleen Barrett, President Emeritus, Southwest Airlines, and coauthor of Lead with LUV "Ken Blanchard has done it again and delivered the right book at the right time. Legendary Service provides the essentials of hospitality and servant leadership in a way that everyone can adopt--right now--today!" -- John Caparella, President and COO, The Venetian, The Palazzo, and Sands Expo "Ken, Kathy, and Vicki show us how to change everyday service events into memorable experiences. Their book is a must-read for anyone unwilling to accept mediocrity." -- Leonardo Inghilleri, coauthor of Exceptional Service, Exceptional Profit
📒Crush The Competition ✍ Timeesha Duncan
📝Crush the Competition Book Synopsis : Crush the Competition is The How To Guide to Standing Out When Everyone is Doing the Same Thing, How To Go From Overlooked to Overbooked, Create a Brand Dripping With Your Personality and Organically Grow a Tribe of Ravings Fans!
📒The One Minute Entrepreneur ✍ Ken Blanchard
📝The One Minute Entrepreneur Book Synopsis : With so many start-ups struggling to survive beyond their first year of trading, what are the key things that will ensure a business makes the right start? Multi-million copy selling author Ken Blanchard returns with much-needed advice on how to create and sustain a successful business, delivered in the inimitable ONE MINUTE style. THE ONE MINUTE ENTREPRENEUR focuses on three key areas: 1. Finance and how to manage your money effectively 2. People and the importance of empowerment 3. Customers and how to take care of them Why one minute you may ask? Well, in the words of Ken Blanchard, the best advice we ever received was given in less than a minute. THE ONE MINUTE ENTREPRENEUR contains all the short but meaningful insights that we've come to expect from this publishing phenomenon, delivered in a highly accessible way and with a splash of wry humour.
📒The New One Minute Manager ✍ Ken Blanchard
📝The New One Minute Manager Book Synopsis : A revised edition of the timeless business classic—updated to help today’s readers succeed more quickly in a rapidly changing world. For decades, The One Minute Manager® has helped millions achieve more successful professional and personal lives. While the principles it lays out are timeless, our world has changed drastically since the book’s publication. The exponential rise of technology, global flattening of markets, instant communication, and pressures on corporate workforces to do more with less—including resources, funding, and staff—have all revolutionized the world in which we live and work. Now, Ken Blanchard and Spencer Johnson have updated The One Minute Manger to introduce the book’s powerful, important lessons to a new generation. In their concise, easy-to-read story, they teach readers three very practical secrets about leading others—and explain why these techniques continue to work so well. As compelling today as it was thirty years ago, this classic parable of a young man looking for an effective manager is more relevant and useful than ever.
📝Innovative Approaches to Marketing Book Synopsis : Papers presented at the national seminar on Innovative approaches to marketing : turn consumers into raving fans, held at Greater Noida on 21st March 2009.
📒How To Innovate In Marketing Collection ✍ Monique Reece
📝How to Innovate in Marketing Collection Book Synopsis : A brand new collection of authoritative guides to marketing innovation 4 authoritative books deliver state-of-the-art guidance for more innovative, more effective, more measurably successful marketing! This 4-book collection will help you bring world-class innovation to marketing and everything that touches it! Start with Making Innovation Work: a formal process that can help you drive top and bottom line growth from innovation throughout marketing and beyond. Packed with new examples, it will help you define the right strategy for effective marketing innovation… structure organizations and incentivize teams to innovate… implement management systems to assess your progress… effectively use metrics from idea creation through commercialization. Next, in Real-Time Marketing for Business Growth, top business consultant Monique Reece offers a proven, start-to-finish blueprint for igniting profitable, sustainable growth. Reece’s “PRAISE” process builds growth through six interrelated steps: Purpose, Research, Analyze, Implement, Strategize, and Evaluate/Execute. She demonstrates how to use fast, agile real-time planning techniques that are tightly integrated with execution… how to clarify your company’s purpose, customer value, and best opportunities… fix sales and marketing problems that have persisted for decades… accurately measure marketing’s real value… combine proven traditional marketing techniques with new social media practices… systematically and continually improve customer experience and lifetime value. Then, in Marketing in the Moment, leading Web marketing consultant Michael Tasner shows exactly how to drive maximum value from advanced Web, online, mobile, and social marketing. Discover which new technologies deliver the best results (and which rarely do)... how to use virtual collaboration to executive marketing projects faster and at lower cost... how to build realistic, practical action plans for the next three months, six months, and twelve months. Finally, in Six Rules for Brand Revitalization, Larry Light and Joan Kiddon teach invaluable lessons from one of the most successful brand revitalization projects in business history: the reinvigoration of McDonald’s®. Larry Light, the Global CMO who spearheaded McDonald’s breakthrough marketing initiatives, presents a systematic blueprint for resurrecting any brand, and driving it to unprecedented levels of success. Light and Joan Kiddon illuminate their blueprint with specific examples, offering detailed “dos” and “don’ts” for everything from segmentation to R&D, leadership to execution. If you’re in marketing (or anywhere near it) this collection’s techniques can powerfully and measurably improve your performance, starting today! From world-renowned marketing experts Tony Davila, Marc Epstein, Robert Shelton, Monique Reece, Michael Tasner, Larry Light, and Joan Kiddon
📒Customer Mania ✍ Kenneth Blanchard
📝Customer Mania Book Synopsis : Uses the success of the world's largest restaurant chain to explain how a company of any size can develop a unified, people first, customer-oriented approach to doing business.
📒High Five ✍ Kenneth H. Blanchard
📝High Five Book Synopsis : This volume concerns team building in the 21st century. The authors have a simple but very powerful message to convey. The story is about Alan, who gets fired, despite being highly successful, because of his lone wolf mentality. He breaks through his initial resistance to new ways of working by spending some of the new-found time on his hands coaching his son's hockey team, and in the process learns all about the power of teamwork. An inspirational guide to the art of working successfully together (and the power that derives from being part of a team), this is a useful volume for anyone who has to work with other people.
📒You Ll See It When You Believe It ✍ Wayne W. Dyer
📝You ll See It When You Believe It Book Synopsis : Wayne Dyer, psychotherapist and world-famous author of worldwide bestsellers Your Erroneous Zones and Pulling your own Strings, shows you how to improve quality of life by tapping into the power that lies within you and using constructive thinking to direct the course of your own destiny. With his proven techniques and using examples from his own highly successful experiences, Dyer will convince you that you can make your most impossible dreams come true. You’ll See It When You Believe It demonstrates that through belief you can make your life anything you with it to be. Learn practical steps such as how to set real goals and achieve them; turn obstacles into opportunities; rid yourself of guilt and inner turmoil; develop a strong inner-confidence; dramatically improve relationships; spend every day doing the things you love to do, and so much more. Go beyond self-help to self-realization with this accessible and uplifting manual.
📒Main Street Entrepreneur ✍ Michael Glauser
📝Main Street Entrepreneur Book Synopsis : 100 Cities. 100 Entrepreneurs. 9 Keys for Success. Main Street Entrepreneur offers a unique look at what it takes to create a successful and thriving business. Lifelong entrepreneur, business consultant and university professor Michael Glauser rode 4,005 miles in 45 days, spent 246 hours on a bike seat, climbed 165,748 vertical feet, and interviewed more than 100 entrepreneurs in 100 cities along the way to discover the secrets to entrepreneurial success. Glauser has distilled hours of interviews and research to present the nine keys for: • Building a purpose-driven business • Meeting important community needs • Developing a supporting cast • Working with a zealous tenacity • Giving mind-boggling customer service • Diversifying revenue streams • Giving back to the broader community • And ultimately, creating the lifestyle of your dreams Readers will learn how to achieve their own dreams and won’t need a 30-page business plan, venture capital, or an exit strategy. All they need to do is implement nine keys for success. Not everyone can build a Facebook, Google or eBay, but anyone with passion and tenacity can do what these entrepreneurs all across America are doing.