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📒American Icon ✍ Bryce G. Hoffman
📝American Icon Book Synopsis : The inside story of the eipc turnaround of Ford Motor Company under the leadership of CEO Alan Mulally. At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dysfunctional culture of infighting, backstabbing, and excuses. It was an extraordinary risk, but it was the only way the Ford family—America’s last great industrial dynasty—could hold on to their company. Mulally and his team pulled off one of the greatest comebacks in business history. As the rest of Detroit collapsed, Ford went from the brink of bankruptcy to being the most profitable automaker in the world. American Icon is the compelling, behind-the-scenes account of that epic turnaround. In one of the great management narratives of our time, Hoffman puts the reader inside the boardroom as Mulally uses his celebrated Business Plan Review meetings to drive change and force Ford to deal with the painful realities of the American auto industry. Hoffman was granted unprecedented access to Ford’s top executives and top-secret company documents. He spent countless hours with Alan Mulally, Bill Ford, the Ford family, former executives, labor leaders, and company directors. In the bestselling tradition of Too Big to Fail and The Big Short, American Icon is narrative nonfiction at its vivid and colorful best.
📒Dr Seuss ✍ Philip Nel
📝Dr Seuss Book Synopsis : Philip Nel takes a fascinating look into the key aspects of Seuss's career - his poetry, politics, art, marketing, and place in the popular imagination." "Nel argues convincingly that Dr. Seuss is one of the most influential poets in America. His nonsense verse, like that of Lewis Carroll and Edward Lear, has changed language itself, giving us new words like "nerd." And Seuss's famously loopy artistic style - what Nel terms an "energetic cartoon surrealism" - has been equally important, inspiring artists like filmmaker Tim Burton and illustrator Lane Smith. --from back cover
📒An American Icon ✍ Winifred Morgan
📝An American Icon Book Synopsis : The top hat and stars and stripes that characterize Uncle Sam today were first worn by Yankee actors portraying Brother Jonathan. This book explores the complex emblematic function of the Brother Jonathan figure and its changing meaning through the decades and in a multitude of popular media.
📒American Icon ✍ Teri Thompson
📝American Icon Book Synopsis : It was an epic downfall. In twenty-four seasons pitcher Roger Clemens put together one of the greatest careers baseball has ever seen. Seven Cy Young Awards, two World Series championships, and 354 victories made him a lock for the Hall of Fame. But on December 13, 2007, the Mitchell Report laid waste to all that. Accusations that Clemens relied on steroids and human growth hormone provided and administered by his former trainer, Brian McNamee, have put Clemens in the crosshairs of a Justice Department investigation. Why did this happen? How did it happen? Who made the decisions that altered some lives and ruined others? How did a devastating culture of drugs, lies, sex, and cheating fester and grow throughout Major League Baseball's clubhouses? The answers are in these extraordinary pages. American Icon: The Fall of Roger Clemens and the Rise of Steroids in America’s Pastime is about much more than the downfall of a superstar. While the fascinating portrait of Clemens is certainly at the center of the action, the book takes us outside the white lines and inside the lives and dealings of sports executives, trainers, congressmen, lawyers, drug dealers, groupies, a porn star, and even a murderer—all of whom have ties to this saga. Four superb investigative journalists have spent years uncovering the truth, and at the heart of their investigation is a behind-the-scenes portrait of the maneuvering and strategies in the legal war between Clemens and his accuser, McNamee. This compelling story is the strongest examination yet of the rise of illegal drugs in America’s favorite sport, the gym-rat culture in Texas that has played such an important role in spreading those drugs, and the way Congress has dealt with the entire issue. Andy Pettitte, Jose Canseco, Alex Rodriguez, and Chuck Knoblauch are just a few of the other players whose moving and sometimes disturbing stories are illuminated here as well. The New York Daily News Sports Investigative Team has written the definitive book on corruption and the steroids era in Major League Baseball. In doing so, they have managed to dig beneath the disillusion and disappointment to give us a stirring look at heroes who all too often live unheroic shadow lives. From the Hardcover edition.
📒Yosemite ✍ Amy Scott
📝Yosemite Book Synopsis : Two hundred works of art are presented along with a provocative collection of essays that explore the rich intersections between art and nature in this view of Yosemite's visual history as it looks at how artists have shaped the history of the park, the relationship between the environment and aesthetics, and connections among art, nature, and commerce.
📒Margaret Mead ✍ Nancy Lutkehaus
📝Margaret Mead Book Synopsis : Using photographs, films, television appearances, and materials from newspapers, magazines, and scholarly journals, this text explores the ways in which Margaret Mead became an American cultural heroine.
📒The Electric Guitar ✍ André Millard
📝The Electric Guitar Book Synopsis : "In The Electric Guitar, scholars working in American studies, business history, the history of technology, and musicology come together to explore the instrument's importance as an invention and its peculiar place in American culture. Documenting the critical and evolving relationship among inventors, craftsmen, musicians, businessmen, music writers, and fans, the contributors look at the guitar not just as an instrument but as a mass produced consumer good that changed the sound of popular music and the self-image of musicians."--BOOK JACKET.
📒Superman ✍ Ian Gordon
📝Superman Book Synopsis : After debuting in 1938, Superman soon became an American icon. But why has he maintained his iconic status for nearly 80 years? And how can he still be an American icon when the country itself has undergone so much change? Superman: Persistence of an American Icon examines the many iterations of the character in comic books, comic strips, radio series, movie serials, feature films, television shows, animation, toys, and collectibles over the past eight decades. Demonstrating how Superman’s iconic popularity cannot be attributed to any single creator or text, comics expert Ian Gordon embarks on a deeper consideration of cultural mythmaking as a collective and dynamic process. He also outlines the often contentious relationships between the various parties who have contributed to the Superman mythos, including corporate executives, comics writers, artists, nostalgic commentators, and collectors. Armed with an encyclopedic knowledge of Superman’s appearances in comics and other media, Gordon also digs into comics archives to reveal the prominent role that fans have played in remembering, interpreting, and reimagining Superman’s iconography. Gordon considers how comics, film, and TV producers have taken advantage of fan engagement and nostalgia when selling Superman products. Investigating a character who is equally an icon of American culture, fan culture, and consumer culture, Superman thus offers a provocative analysis of mythmaking in the modern era.
📒Cheerleader An American Icon ✍ Natalie Guice Adams
📝Cheerleader An American Icon Book Synopsis : Entertainers or athletes? Leaders or losers? Cheerleaders, numbering 3.8 million in the United States alone, are part of everyone's school memories. Looking beyond the poms and megaphones, Cheerleader! An American Icon explores how the sport reflects our shifting beliefs about athletics, entertainment, gender, and national identity. Natalie Guice Adams and Pamela J. Bettis trace cheerleading's history, from its inception 135 years ago as a male leadership activity, through the sassy era epitomized by the Dallas Cowboys Cheerleaders, to its current incarnation as a physically demanding sport. Integrating history, pop culture, and interviews with participants of all ages and even those in the business, Adams and Bettis simultaneously celebrate cheering and provide critical analysis as well. Cheerleader!: An American Icon is a poignant, hilarious, powerful, and revealing look at a perennially popular activity.
📒Analysis Of Bryce Hoffman S American Icon By Milkyway Media ✍ Milkyway Media
📝Analysis of Bryce Hoffman s American Icon by Milkyway Media Book Synopsis : American Icon: Alan Mulally and the Fight to Save Ford Motor Company (2012) by Bryce Hoffman depicts how Alan Mulally led the Ford Motor Company through significant crises in the 2000s. Ford had been struggling for decades and was facing the turmoil of the Great Recession, and although Mulally was an outsider, his strong leadership prevented the company from going bankrupt... Purchase this in-depth analysis to learn more.